Wednesday, February 18, 2009

Publicis' Honeyshed Goes GOOB

Publicis tried to merge MTV-style entertainment with QVC-style ka-ching in a project called Honeyshed (not many URLs that make sense are left, huh?). Nothing doing. MTV and QVC styles, mindsets, and audiences seem like strange bed-fellows so we're not surprised the attempt went kaput.

Another sign that Honeyshed wasn't long for this world? The colors in its logo seem chosen to fit in on We welcome you Honeyshed.

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