Wednesday, February 18, 2009
Publicis' Honeyshed Goes GOOB
Publicis tried to merge MTV-style entertainment with QVC-style ka-ching in a project called Honeyshed (not many URLs that make sense are left, huh?). Nothing doing. MTV and QVC styles, mindsets, and audiences seem like strange bed-fellows so we're not surprised the attempt went kaput.
Another sign that Honeyshed wasn't long for this world? The colors in its logo seem chosen to fit in on Going-out-of-business.blogspot.com. We welcome you Honeyshed.